E31 | The Big Picture & WCR

Do you ever wonder, "Will coffee always be around?" Sustaining this wonderful crop and providing ways of giving it value in the long-run is the BIG PICTURE of the coffee industry. 

See how the World Coffee Research organization is making major strides in coffee sustainability.

Referenced:
World Coffee Research
Lexicon Influenced SCAA Flavor Wheel
WCR Annual Report

Follow us on Instagram @TheCoffeePodcast
Follow us on Twitter @TheCoffeePodcst
Click through our website www.TheCoffeePodcast.org
Continue the conversation by #TCPe31
Read more at http://thecoffeepodcast.libsyn.com/#G3xVLLqFBcJCDUPc.99

Admin